Logo design for The Waiter’s Friend

We worked with The Waiter’s Friend to update their branding and logo as the company moves into its third decade. Originally brought in on a web design brief, we helped this family business to move beyond sentiment and to develop an updated logo as part of a company-wide refresh of materials. The chosen design uses the outline of two champagne flutes to create a simple W logo that can be used across a wide range of communications.

The Waiter's Friend branding and logo design
Logo design for The Waiter's Friend
The Waiter's Friend branding and logo design
The Waiter's Friend branding and logo design